YOUR TREND ANALYST

rogerselbert

Roger is one of the best-known and most respected trend experts in the U.S. His 30-year track record as a business futurist is unequaled.

Roger was corporate futurist at Security Pacific National Bank during the 1980s (“The Forward-Looking Bank”!). He served as an internal consultant to all departments. He has since that time been an independent author, speaker and consultant to a wide range of companies in a wide spectrum of industries.¬†Roger is also a Senior Fellow of the¬†La Jolla Institute.

Roger holds Masters and Ph.D. degrees in International Relations from the University of Southern California, where he was a Fulbright scholar, Haynes fellow and European Commission grantee. He earned his undergraduate degree in history from Bowdoin College and also attended the University of Copenhagen in Denmark.

His intellectual curiosity has always been driven to determine the difference between trends and fads, and between structural and cyclical change.

One of his earliest scenarios, written in the early 1980s, envisioned a future in which everyone, everywhere would be looking at screens all of the time, doing everything: education, entertainment, communication, shopping and buying — and being connected to everyone and everything else. Good call, Roger.

Roger can do the same sort of “future audit” for your company, product or market. Are you preparing for the correct future? Don’t just extrapolate! Combine the elements of vision and Foresee!